Martin Lee Affiliate Marketing

If you have been trying out search advertising on google Adwords and would like to explore other sources, you might want to know that Yahoo Search Marketing is organising a series of webinars from 15th Jan 2008 to 5th Feb 2008 to introduce people to their platform.

If you can’t make it for the live session, you can find archives from some of their previous webinars here. There is a wide variety of topics including:

• Key terms and account structure
• Creating a new campaign
• Keyword tips and best practices
• Quality index, bidding and forecasting
• Reporting
• Ad testing
• Account walkthrough
• Ad ranking overview
• Campaign optimization
• Holiday trends and best practices

A quick count shows that the total time of the webinars is more than eight hours.

Click on this link to get free Yahoo Search Marketing credits.

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